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Whether you have a question, want to share your GYSHIDO story, or just want to say hi, we’re all ears.
Drop us a line at hello@gyshido.com
The Trifecta. The seven Chakras. Three domains, each with seven principles.
GYSHIDO is about razor-sharp focus, the art and craft of getting things done, and building what truly matters. GYSHIDO is a manifesto, a movement, and a community.
This is the way of the GYSHIDO-San.
Where it all began…
GYSHIDO isn’t just a mindset—it’s a movement. It’s about razor-sharp focus, relentless execution, and mastering the art and craft of simply getting things done.
Our story began on a trail run through Aspen’s legendary Maroon Bells, where Will Butler and Daniel Epstein first coined the term “GYSHIDO.” The phrase stuck. Just a few weeks later, over gin & tonics and ginger beers in Boulder, Colorado, Daniel and Pascal Finette found themselves trading stories about their superpowers. Both landed on the same answer: their uncanny ability to “just get shit done.”
That night, inspired by their conversation, Pascal penned the first GYSHIDO manifesto and launched the website. With that, the GYSHIDO movement was born – a rallying cry for anyone ready to cut through the noise and make things happen.
A decade later, GYSHIDO has evolved into a philosophy of doing, leading, and winning.
Now it’s your turn. Embrace the GYSHIDO way and become a true GYSHIDO–San!
About Pascal
Over thirty years in technology, Pascal Finette has become a powerhouse of strategic insight and leadership. From building startups before the web had browsers, to investing in early-stage tech companies, to holding key roles at Google, eBay, and Mozilla, Pascal’s journey is a masterclass in innovation and adaptability. As faculty chair for entrepreneurship at Singularity University, he’s guided countless entrepreneurs and executives, knowing exactly what mindset is needed to lead effectively in any context.
What truly sets Pascal apart is his gift for turning deep experience into practical, no-nonsense wisdom that empowers others to drive real change. As the founder of the advisory firm radical✦ and the global GYSHIDO productivity movement, he’s inspired thousands to cut through noise, focus on what matters, and create lasting impact. A best-selling author, nonprofit founder, and sought-after executive coach, Pascal is relentless in his mission to amplify positive change, helping leaders worldwide decode the future, seize new opportunities, and build organizations that thrive in an era of exponential transformation.
His claim to fame is being an “OG” GYSHIDO-San.
